A Wild in Art
event brought
to Ipswich by
St Elizabeth
Hospice
Visitors
*estimated.
315,900visitors* engaged
with the Big Hoot
art trail.
rated their trail experience
excellent or good.9 in 10 of trail visitors visited all or most
of the Big Hoot trail. On average,
visitors visited over 5 days.
Visitor groups (on average) comprised
people with the majority visiting
with family and friends.
75%
4
Just under a quarter of Big Hoot 2022
visitors were new to Suffolk trails, the
remainder had previously visited Elmer's
Big Parade Suffolk and/or Pigs Gone Wild.
68% would promote the trail to
friends or family if they lived
in or were visiting the region.
Almost two-thirds of trail visitors visited with
family members, a third visited with friends,
and a quarter with a partner/spouse.